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Startup Flyby

Book Notes

How to Serve the Market (at scale)

A Flyby Book Club Gold Review

Sohail Mehra's avatar
Sohail Mehra
May 17, 2023
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This is the review for the third edition of the Flyby Book Club, and possibly the best one yet. I’ve also referenced a bunch of other books and previous premium posts to form deeper connections to the topics discussed here.

This post is a 13-15 minute long read, so block out a wee bit of time if you can.

Especially if you haven’t already read the book.


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